What's OnConcerts

Taylor Swift Online Ticket Queue Topped One Million in Singapore

Countless devotees of Taylor Swift battled for tickets to the artist’s six performances in Singapore on Wednesday, as the ticketing portal hinted at more than a million individuals waiting in the online queue.

Enthusiasts all over Asia expressed their frustrations on Twitter about difficulties accessing the Ticketmaster website, as they scrambled to secure tickets to the pop icon’s Eras world tour’s exclusive Southeast Asian stops.

Those who attempted to access the site prior to the presale commencement at noon were initially placed in a holding area before being assigned queue numbers, which rapidly escalated to the hundreds of thousands.

The total number of people utilizing multiple devices or browser tabs remains unknown.

23-year-old Singaporean fan Naila Nadeem, managed to obtain four tickets for Swift’s opening show on March 2, 2024, after enduring over an hour in the Ticketmaster site queue.

She stated, “It was the most stressful ticketing experience ever.” The pre-sale tickets were announced as sold out approximately at 3pm.

Ticket prices are listed between S$108 to S$308 (THB 2,785 to THB 8,975) for regular seats, while VIP packages are priced from S$328 to S$1,228 (THB 8,975 to THB 31,685).

Cardholders of United Overseas Bank (UOB) in Singapore, Thailand, Malaysia, Indonesia, and Vietnam were privileged with access to Wednesday’s presale 48 hours prior to the general public.

In the week following Swift’s concert date announcements, the daily average credit card applications surged 45% across these markets compared to earlier in June, UOB reported in response to questions from Bloomberg News.

The American singer recently increased her three-night engagement in Singapore to six shows, equalling the upcoming performances of the British rock group Coldplay, scheduled for the following year in the city-state.

The general ticket sale for Taylor Swift’s highly anticipated sixth show is set to kick off at noon on Friday.